Running a beverage shop is daunting, and developing new ideas to keep the shop fresh can be challenging.
If you feel stuck, stagnant, or at a lack of ideas for directions, this course is for you.
We explore a wide range of ideas for communicating with your customers and keeping them coming back including newsletters, loyalty programs, choice of featured brands or bottles, and developing vendor relationships to help grow your business in all the right ways.
Not all ideas are suitable for every shop, but the course will help you rethink your marketing and strategies. The exercises included in the course are essential to success. This is not a “sit back and watch” style course … there is introspective work involved.
Each lesson includes links to more websites and information to flow your creative energy.


